Canglow Windows & Doors
Development of a multi-page website for Canglow Windows & Doors
- Canglow Windows & Doors specializes in the manufacture and installation of energy efficient windows and doors in Edmonton and other areas of Alberta.
- The goal of the project is to create a multi-page website to attract new customers, provide information about the company’s products and services and increase sales.
Needs analysis:
- Target audience research: home owners, construction companies, repair organizations.
- Analysis of competitors in the production and installation of windows and doors in the region.
- Determination of key requirements for the site: information resource, online product catalog, possibility of ordering and financing.
Strategy and concept:
- Developing a strategy for attracting customers through search engines, social networks and advertising campaigns.
- Creating a design concept that reflects the premium and quality of Canglow products.
- Determining the main points to be conveyed through the website: product benefits, financial programs, project portfolio.
Project Workflow
Design
Creation of visual layouts of the main page and internal pages, taking into account the corporate style and color scheme.
Development of a user interface for ease of navigation and accessibility of information.
Using responsive design for correct display on mobile devices.
Development
Layout of layouts using WordPress Elementor.
Integration of product catalog functionality and online forms for ordering and financing.
Implementation of feedback and customer support mechanisms.
Testing and Debugging
Testing the performance and compatibility of the site with various browsers and devices.
Identifying and eliminating errors and problems.
Launch and optimization
Deploying a website on a server and setting up a domain name.
Monitoring site performance after launch and making adjustments to improve performance and SEO parameters.
Results
- Review of the created site and its functionality.
- Analysis of achieved results in attracting customers and increasing sales volume.
- Assessing the effectiveness of financial programs and their impact on conversion and business profitability.
- Plans for further development and support of the site to achieve maximum business goals.
